Customer Lifetime Value (CLV): Revision history

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19 June 2023

  • curprev 10:3610:36, 19 June 2023WHC-admin talk contribs 2,044 bytes +2,044 Created page with "=Overview= Customer Lifetime Value (CLV) is a prediction of the net profit associated with the entire future relationship with a customer. The concept is an important one in that it encourages businesses to shift their focus from quarterly profits to the long-term health of their customer relationships. ==Importance== The value of knowing the CLV lies in understanding the potential revenue a customer can bring over the life of their relationship with the company. This va..." Tag: Visual edit