Editing Geotargeting (section)

==Usage Types==
===Advertising===
Geotargeting is widely used in digital advertising. Advertisers can deliver ads that are specific to the viewer's location. This might mean showcasing a local store or service, or tailoring the ad's language or imagery to fit local sensibilities and trends.
===Content Customization===
Many websites and online services use geotargeting to customize the content that users see. This can include changing the language of a website based on the user's location, or highlighting local news and events.
===E-commerce===
Geotargeting is often used in e-commerce to manage the delivery of products. Depending on the user's location, certain products might not be available, or delivery options might change.
===SEO and Local Search===
Search engines often prioritize local results when users make searches. By using geotargeting, businesses can optimize their website to appear in these local search results, potentially increasing their visibility and customer base.