Editing Email Marketing (section)

==Usage Types==
===Direct Emails===
Direct emails involve sending a promotional message in the form of an email. Examples may include announcements of special offers, new product introductions, or upcoming events.
===Transactional Emails===
Transactional emails are usually triggered by a customer's action with a company. These could include order confirmation emails, email receipts, and drop-ship notifications.
===Email Newsletters===
Email newsletters are regularly occurring emails that are generally about a main topic of interest to its subscribers. They often don't have explicit sales messages, but rather, offer a mix of content relative to the business industry.
===Drip Email Campaigns===
Drip email campaigns are automated set of emails that are sent out on schedule. They are often used to nurture leads, onboard new customers, or educate users about a specific feature or service.